Autokan, a leading name in the automobile leasing industry, embarked on a journey to revamp their website, aiming to make it SEO-proof, conversion-optimized, and automated for marketing. We partnered with them to transform their platform into a user-friendly, efficient, and powerful tool for both their customers and their internal team.
We started by transferring their website into Hubspot CMS, allowing us to optimize UI and UX elements. The client’s request for superior SEO performance and conversion rate was met by integrating their website with HubSpot CRM and automating links to lenders. This helped to streamline the process of finding the best ads for website visitors.
Conversion optimization was a focus of this project. By implementing persuasion techniques and enhancing readability, we were able to boost conversion rates. Automation played a significant role as well, with the integration of HubSpot CRM enabling easy import and management of customer data.
- Our team constructed a React-based front-end interface for faster filtering and search functionality.
- We undertook a full mobile optimization process, building desktop pages according to demands.
- We improved backend turnaround time by enabling Autokan to work entirely in Hubspot.
With our help, Autokan has seen remarkable results. Their conversion rate increased from 1.5% to 2.5%, and they have managed to automate a large chunk of their back office, saving significant cost and time.